About

Built for families helping their child be their best self.

Super Epic Goals started with spreadsheets and magnetic stickers on the fridge - tracking our son’s goals so we could see what was actually working. Today it’s a tool for any family who wants to help their child build habits, earn rewards, and know they’re making progress.

01

The problem

Our son is on the spectrum and we took him to different places to help him. Each practitioner provided us with goals that we had no idea how to track and reinforce at home. Progress was scattered across different binders, spreadsheets, or not tracked at all. We had no single place to see what he was working on, what was going well, or what needed more support.

02

The insight

We noticed something: when his goals were visible to him - written on a whiteboard with stickers he could see accumulating - he was more motivated. The research backs this up. Written, visual goal-tracking with frequent positive reinforcement changes outcomes for every child.

03

The build

We built the app we wished we had. One place for goals - from therapy plans, school targets, or just "pack your own bag". A sticker for every effort. Rewards they choose. Reports you can send to whoever's helping. And it turns out, every family needs this - not just ours.

What we believe

Four things we won’t compromise on.

Effort matters more than results.

Goals can be small and incremental - and that's OK. What matters is sincere, genuine effort. We help parents positively reinforce each step so their child learns to believe that effort is what counts.

Parents are the most effective coaches.

Research consistently shows that parent-led interventions outperform clinician-only approaches. We build tools for parents - not a replacement for them.

One app for the whole support team.

Goals shouldn't live in five different binders. When a parent, a therapist, a teacher and a grandparent all see the same goals, the child gets consistent reinforcement.

Built by parents, led by feedback.

We built this for parents who want to do whatever it takes to help their child. Every feature starts with real feedback from families navigating real challenges - and we keep iterating until it works.

Saiful Nasir, founder of Super Epic Goals
Founder

Saiful Nasir

Saiful runs a Customer Experience consulting firm and has a degree in Computer Systems and Business Management. He built this tool for his family as well as others who could use goal-based techniques to help their child be the best version of themselves.

Super Epic Goals is operated by Super Epic Group Pty Ltd (ACN 689 548 383), an Australian company based in Melbourne.

Start with one goal.

You don’t need a plan. Pick one thing your child is working on this week and try it.